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The Importance of a Digital Marketing Strategy

Strategic marketing has long been considered essential for success. by Staff Writers, edited by Peter Spann The necessity of setting measurable goals, executing tactics specifically to achieve these goals and measuring success after the fact…
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Is Facebook Marketing A Necessity?

Facebook has undeniably become the most popular social media platform of the Western world. Facebook boasts 1,250 million active monthly users and this number is steadily growing. Besides allowing people to connect with friends, relatives…